WordPress Website
DESIGN
be seen as the expert you are
At it’s core your website needs to do three things:
1.
Connect
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Be Yourself
We are all people and who do we connect to within a business, people. Don’t play the ‘idealised robot’ game where you try to always be the best of the best of yourself.
We are real, serving ‘realness’ and my written voice here is what you are connecting or actively disconnecting from.
Be Clear
If you are not crystal clear on what you’re doing on your website, how on earth will you be able to tell others what you do?
If you can show it with images and graphics, even better ’cause we are all tired of reading!
Be Honest
Be honest with yourself about what work you truly want to do in your business. If you really hate doing that thing, don’t show it on your website or minimise it.
We peoples can smell a phoney sales pitch a mile away. Let’s be honest, early in business we splash what we do everywhere hoping something sticks. Be selective of who you want to work with and invite them.
2.
Capture
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Speak Up
Get their attention with words, as well as images. Clear and emotive writing hits straight at your ideal client. Grabs them by the brain cells and entices them and solves their problem.
List Building
Email addresses! Ask for your ideal customer’s email address so that you can write to them and remind them who you are and what you do.
Share stories of how you’ve done this in the past and your own experiences.
Be Facinating
Stand out for all the right reason, make people curious and have an experience with you. We never forget how we make people feel .. so make sure your customer feels good in their experience with you.
3.
Convert
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Clear Action
If your customer doesn’t know what to do next, they’ll never be in touch. So make it super easy for them to reach you.
Reminders
If you are not crystal clear on what you’re doing on your website, how on earth will you be able to tell others what you do?
If you can show it with images and graphics, even better ’cause we are all tired of reading!
Be Visible
Be honest with yourself about what work you truly want to do in your business. If you really hate doing that thing, don’t show it on your website or minimise it.
We peoples can smell a phoney sales pitch a mile away. Let’s be honest, early in business we splash what we do everywhere hoping something sticks. Be selective of who you want to work with and invite them.
skills pay the bills
What I Do In Website Design
Domains
Help make sure your business name can be used everywhere.
Hosting
Advise on hosting suppliers and the process of buying.
WordPress
The best website making platform in my opinion.
Theme
The custom made look and feel of your website.
Plugins
Adding selected functionality to your website.
Backup & Security
Making your website as safe as I can. No guarentees though.
Staging & Transfer
View a live version of your site in development, plus transfer.
SSL Security
Encryption and the padlock that google demands.
Social Media
So folks can find you elsewhere online.
Automation
Work smarter with your other systems.
Training
How to use and edit your website.
Portfolio proof
WordPress website design clients I’ve worked with
“I’ve had so many great compliments ..”
“Cathie is basically a website superhero.”
Cathie is basically a website superhero. She somehow managed to bring to life my inarticulate rabblings and I now have a website that I adore. Not only is she a dab hand at making things look easy on the eye, she provides awesome aftercare and makes things super easy to understand. She is always very prompt at responding to any questions and all issues were resolved quickly. She’s a gem!
What happens when you hire me?
What happens next?
This is the point where we chat about what you need, make our design agreement stating what you want, what I’ll deliver and you pay a 50% of the invoice or the full invoice to start our project together.
[/ds_timeline_item][ds_timeline_item admin_label=”Design wireframing” title=”Design & Wireframing” timeline_icon=”||fa||900″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
Working on Zoom or in person, I will create concept pieces that quickly design your website wireframe, some graphic elements and styling.
[/ds_timeline_item][ds_timeline_item admin_label=”Live Staging” title=”Live Staging Site & Build” timeline_icon=”||divi||400″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
The design specs written during the scoping phase will be followed and all functionality built into the website. Your website will be ‘live’ on my server, this means you’ll be able to see and interact with your site in real-time. To test, click buttons, read the text and check the customer’s experience of your website.
[/ds_timeline_item][ds_timeline_item admin_label=”Review” title=”Refine & Tweak” timeline_icon=”||fa||900″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
The final tweaks to the website are done at this point. I have a very handy feedback tool, where you click the element of the website you want to tweak or ask questions about and I do the work.
This process has three revision cycles.
[/ds_timeline_item][ds_timeline_item admin_label=”concepts” title=”Training” timeline_icon=”||divi||400″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
There’s no point in having a website if you don’t know how to use it. You won’t need to hire me to change images or text, you’ll just do it. You’ll be able to follow my highlighted cursor to see exactly what I do and how you can do the same to achieve those results.
[/ds_timeline_item][ds_timeline_item admin_label=”Invoice Remainder” title=”Pay Invoice Remainder” timeline_icon=”||divi||400″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
Once you pay the invoice remainder I will package up any and all files relevant to your project and package up your site for transfer to your live site and website hosting. It takes from one day to at minimum a few hours to transfer a website, depending on the size.
[/ds_timeline_item][ds_timeline_item admin_label=”launch” title=”Launch & Go Live!” timeline_icon=”||fa||900″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” custom_card_arrow=”on” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” body_text_color=”#f2f2f2″ background_color=”#000000″ background_enable_color=”on” use_background_color_gradient=”on” background_color_gradient_direction=”130deg” background_color_gradient_stops=”#d58128 0%|#000000 85%” hover_enabled=”0″ border_color_all=”#D58128″ global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px” card_arrow_color=”#000000″ sticky_enabled=”0″]
Wooohooooooooo! Your site goes live, you tell the world you’re ready, you’re here and this is what you’re an expert in. Now its the turn of marketing, getting your name out there and hustling baby.
[/ds_timeline_item][ds_timeline_item admin_label=”support” title=”Two Weeks Post Launch Support” timeline_icon=”||fa||900″ timeline_icon_color=”#D58128″ ribbon_circle_color=”#000000″ ribbon_use_icon_font_size=”on” timeline_icon_font_size=”30px” icon_placement=”left” card_max_width=”100%” card_margin=”-3vw||-3vw||true|false” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#000000″ background_enable_color=”on” global_colors_info=”{}” timeline_icon_color__hover=”#000000″ timeline_icon_color__hover_enabled=”on|hover” ribbon_circle_color__hover=”#D58128″ ribbon_circle_color__hover_enabled=”on|hover” header_font_size=”20px”]
Don’t panic, if you find you need to learn something extra in the two weeks after launching, you can ask any and all questions you like within this time. I’ll do my best to help and teach you.
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With your new website you’ll be ready to
share your expertise & be great online.
website what-ie Wha?
Frequently Asked Questions
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How long does it take to make a website?
The absolute fastest time I can build a website is 3 days. BUT. It comes with provisos:
- All the content and images must be ready upfront.
- It will be stylistically minimalist in design. Very clean with not many flourishes.
The average website design takes 3 months if its a brand new website and the content isn’t fully finished.
Will you write my content for me?
No. I am not a copywriter, I can give your content prompts for things are most usefully to write about .. but I won’t write your actual copy.
You have two options: hire a copywriter, or write the way you speak. So that it is authentically you.
Are you available to work immediately?
Sometimes, yes, if I’ve cleared my client workload. However most often I do pre-work with clients and then schedule in a ‘build week’. This is the week or two of rapid building of the site. If you miss this build slot it will go to the back of the queueu and we’ll need to reschedule it.
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How many clients do you work with at a time?
I work with two clients at a time, as I work in a staggered schedule. Two clients get my best focus, the rest of my clients are onboarding and preparing for their project slot.
How do you work when you're deaf?
I’m technically hard of hearing and most folks never even realise I’m deaf if we meet in person. I have one huge weakness .. I don’t hear phonecalls that well.
So I work across emails, I have a project management system for files and I use face to face meeting, most often across Zoom.
Why WordPress Self Hosted?
WordPress is an open source web development ecosphere that is frankly awesome. You can build very very simple websites, or incredibly complex ones .. like goverment websites. Take a peek at the US presidential website .. that’s on WordPress.
What ever you wish to be able to do in your website, WordPress will do a heck of a lot of it when you add functionality via plugins.
The website world is your oyster with WordPress, it scales to what ever size business you have.
Show me the moolah!
Investment & Pricing
Base Plan
starts from- WordPress Website
- Staging & Live Development
- Template Design
- Social Buttons
- Blog & Archive Design
- Basic SEO
- Backup & Security
- Domain, Hosting & SSL Help.
- Social Media Display
- Automation
- Additional Functionality
- Google Analytics & Search Console
- Advanced SEO
Pro Plan
starts from- WordPress Website
- Staging & Live Development
- Template & Bespoke Design
- Social Buttons
- Blog & Archive Design
- Basic SEO
- Backup & Security
- Domain, Hosting & SSL Help.
- Social Media Display
- Automation
- Additional Functionality
- Google Analytics & Search Console
- Advanced SEO
Premium Plan
starts from- WordPress Website
- Staging & Live Development
- 100% Bespoke Design
- Social Buttons
- Blog & Archive Design
- Basic SEO
- Backup & Security
- Domain, Hosting & SSL Help.
- Social Media Display
- Automation
- Additional Functionality
- Google Analytics & Search Console
- Advanced SEO
Musings
Thoughts on WordPress & Websites
Do not guess your SEO, use Rank Math SEO to be found online
When it comes to your blog posts SEO, DON’T GUESS what needs improving, let Rank Math SEO show you what to do.
The essential SEO tips to boost each blog post
Don’t game the system when it comes to doing Search Engine Optimisation, just be human, write .. like a human. Here are some essential tips on SEO for blog posts.
If you are marketing out on social media, why not do it on your own blog?
Do you know that your own website blog can host content far far longer than any social media network? You work hard to create value in short snippets, why not combine them into blog posts that work harder for you.